CropZoomer Joins Delft Aerial Robotics

Delft Aerial Robotics (DAR) announced today that it has expanded its portfolio to
include a new company, CropZoomer. CropZoomer was founded as a joint venture between DAR,
Aurea Imaging and 33 Investments in order to solve challenges in making sense of drone data in the
large scale agriculture industry.
In particular, CropZoomer will address the problem of translating drone data into accurate,
actionable information for professional farming enterprises by using smart algorithms that are
seamlessly integrated with farm management software. CropZoomer was partly founded by Aurea
Imaging, which brings 7 years of experience with precision agriculture drone data acquisition. 33
Investments will support the venture through its vast network of potential customers, and DAR will
assist by organizing R&D efforts and intellectual property licensing.
CropZoomer CEO Bert Rijk said: “We look forward to revolutionizing the way farmers are able to use data produced by drones. Uptake of AgTech is currently limited because of the lack of smart
algorithms to produce actionable information. The possibilities for this technology are truly limitless,
once we give agriculture producers a way to directly apply their data to improve decision making.”
CropZoomer CTO Wim Bastiaanssen said: “The general audience in the agricultural sector believes
that drones themselves are the solution. They have it wrong. Many drones are coming on the market
during the next few years that are going to provide disappointing results. CropZoomer will be
distinct because we embrace 25 years of international remote sensing algorithm development and
provide amazing analytics for selected crops. CropZoomer provides on demand insights to farmers,
insurance companies and investors even under clouded conditions.”
DAR Co-founder Lucas van Oostrum said: “CropZoomer will solve a real issue in the large scale
agriculture industry today, which relies on remote sensing to manage vast assets. We are excited to
help further accelerate the development of this technology .”
Contact: [email protected]
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